When it comes to selling car parts and accessories, there are a number of different platforms that you can use. You could set up your own website and sell directly to customers, or you could sell on marketplaces like Amazon or eBay.
Over the past decade, eCommerce has grown rapidly, and selling on marketplace platforms has become increasingly popular. In fact, according to Statista, the number of goods sold on marketplace platforms grew from $248 billion in 2014 to $601 billion in 2019.
In this article, we will be focusing specifically on selling with eBay Motors. We will discuss the benefits of selling car parts on eBay and why it might be worth considering if you want to expand your automotive aftermarket business.
eBay Has A Huge Customer Base
One of the biggest benefits of selling on eBay is that you have access to a huge customer base. As of 2021, there were 187 million active buyers on eBay. This gives you a lot of potential customers to reach with your listings. And, because people are already shopping on eBay for car parts and accessories, you can tap into an existing market of buyers.
Unlike a brick-and-mortar store, which is heavily dependent on a very narrow, local customer base, selling on eBay allows you to reach a global audience of buyers. This is especially beneficial if you sell rare or hard-to-find car parts, as you’re more likely to find buyers for these items on a large marketplace like eBay than you would be selling locally.
eBay Is The Preferred eCommerce Platform Among Sellers
When it comes to the US market, eBay is considered the preferred eCommerce marketplace among sellers. The survey was based on four critical criteria: profitability, customer service, communication, and simplicity of use. By comparison, Amazon came in a distant seventh place.
The same survey also found that 80% of eBay sellers would recommend selling on the platform to a friend or family member, compared to just 44% of Amazon sellers. So, if you’re thinking about selling on an eCommerce marketplace, eBay is definitely worth considering. Not only do you have access to a huge customer base of buyers, but eBay is also preferred by sellers for its profitability and simplicity of use.
eBay Motors Is The Pace To Be!
When it comes to selling auto parts and accessories online, eBay Motors is where you need to be. eBay Motors is the leading marketplace for selling automotive aftermarket parts and accessories, with over $24 billion in annual sales.
The platform is extremely popular among car enthusiasts and DIYers, as it offers a wide selection of parts and accessories for a variety of different makes and models. In addition, eBay Motors also allows buyers to search for items by vehicle, making it easy to find the parts they need. In other words, eBay Motors allows buyers to look up car parts and components based on fitment data that indicates whether or not these parts and components will fit their own vehicle.
That said, it’s important to note that eBay Motors sees, on average, the following:
- 3 parts or accessories are sold every second
- 1 vintage car or truck part is sold every 11 seconds
- 1 wheel or tire part is sold every 6 seconds
- 14 complete engines are sold every hour
- 7 suspension or steering parts are sold every minute
- 4 brakes or brake parts are sold every minute
- 1 high-performance exhaust is sold every minute
- 17 Motorcycle parts are sold every minute
- 10 ATV parts or accessories are sold every minute
Getting The eBay Motors Top Seller Status
A Top Rated Seller on eBay is a designation given to sellers who meet certain criteria, such as maintaining a high feedback score, providing excellent customer service, and meeting other selling standards set by eBay.
To become a Top Rated Seller on eBay Motors, you’ll need to meet the following criteria:
- You must have a selling volume of over 100 transactions of $1000 or more during the last year.
- You must have been selling and have an active account on eBay for at least 90 days.
- Have a defect rate lower or equal to 0.5% while having 3 or fewer defects from unique buyers.
- Having a late shipment rate lower or equal to 3%.
- Having cases closed without seller resolution lower or equal to 0.3%.
- Tracking is updated within the timeframe indicated in your quote, and buyers from the United States are verified for 95% of transactions.
If you meet all of the criteria above, you’ll be eligible for eBay Motors’ Top Rated Seller designation. This designation has many benefits, such as increased visibility in search results, lower selling fees, and more. Sellers looking to take their business to the next level should consider becoming a Top Rated Seller on eBay Motors.
Selling Safely With Seller Protection
eBay offers Seller Protection for sellers in certain categories, such as Motors. Dealerships with the Seller Protection Program can be insured against unpaid items, empty box “returns,” and unfair seller performance evaluations, much like eBay customers don’t have to worry about fraudulent vendors. You won’t have to worry about dishonest clients since dealerships with the Seller Protection Program can be indemnified against unfulfilled orders, box “returns,” and poor seller evaluation ratings.
Their system has a technique for detecting suspicious activity among consumers and sellers. Consider, for example, a customer who has previously reported concerns with their purchases. The technology may be used to attempt to detect an issue. If a problem is discovered, the Seller Protection Team can also examine your claim, ensuring that it’s not simply a computer that makes judgments about your future.
eBay Motors Has Lower Fees
All eCommerce marketplaces will charge sellers a certain fee for the services they provide. But those fees are not the same on every platform. While Amazon charges 12% in its automotive category, with the exception of wheels and tires (10%), eBay charges only between 6 to 10 percent based on the account type.
In other words, eBay Motors’ selling fees are lower than the standard eBay selling fees. This is because selling on eBay Motors requires a different set of skills and knowledge than selling on other parts of eBay. For example, listing a car on eBay Motors costs $40, while listing a car on the regular eBay site costs $60.
In addition, final value fees are also lower on eBay Motors. Final value fees are calculated as a percentage of the total amount of the sale, including shipping and handling charges. For example, if you sell a car part for $1000 and the buyer pays $100 for shipping, your final value fee would be $28.50 (or less) on eBay Motors, compared to $35 (or more) if you had sold the car on the regular eBay site.
This means that selling on eBay Motors can save you money in both listing fees and final value fees. And if you’re selling high-priced items, those savings can add up quickly.
No Added Costs When Selling Auto Parts Internationally
With eBay’s Global Shipping Program, automotive aftermarket sellers will be able to sell their products to buyers in over 60 countries without having to worry about the added cost of shipping internationally. By following its eligibility rules, auto parts sellers can rely on eBay’s international shipping professionals to handle all overseas customs and shipping processes on their behalf.
All sellers have to do is deliver the part to eBay’s United States shipping facility, and eBay will handle it from there. You’ll get 5-star protection for shipping and handling ratings when using the Global Shipping Program—i.e., negative ratings for shipping costs or delivery times won’t count against your seller performance standards. It will be erased if any of your negative or neutral feedback is owed to the Global Shipping Program.
No Additional Cost For Selling or Shipping Oversized Items
Engines, for example, are not usually regarded as big-ticket sales items in the eCommerce world, but they may be with eBay. As mentioned earlier, roughly 14 complete vehicle engines are sold over eBay Motors every hour.
This is in part because selling engines (and other automotive parts that are too large to fit in a standard shipping box) on eBay Motors doesn’t cost sellers any more than selling smaller items. With the fixed shipping charge of $40 per listing, it’s just as easy and affordable to sell an engine on eBay Motors as it is to sell a wheel or a headlight.
eBay’s fixed shipping charge is also much lower than the rates offered by Amazon and other eCommerce marketplaces. So, if you’re selling oversized items, eBay Motors is definitely the way to go. Selling on eBay Motors can save you money in both listing fees and final value fees. And if you’re selling high-priced items, those savings can add up quickly.
Selling on eBay Motors is definitely worth it for automotive aftermarket sellers. With its lower selling fees, easy international shipping, and lack of additional costs for selling oversized items, eBay Motors provides a great platform for selling car parts and accessories. What’s more, with eBay’s Global Shipping Program, automotive aftermarket sellers will be able to sell their products to buyers in over 60 countries without having to worry about the added cost of shipping internationally.
So if you’re selling auto parts or accessories, eBay Motors is definitely the way to go. If you’re interested in learning more about selling auto parts and accessories over eBay, Amazon, Walmart, or even your own website, please feel free to contact us!