Timely and complete fitment data across every online sales channel reduces customer questions, grows sales and lowers returns.
The auto parts niche is unlike any other product category. A lot of the success or failure of selling auto parts comes down to the fitment data that you add to your products. Fitment or compatibility is the vehicle year, make, model, engine etc. that your parts and accessories fit.
Having fitment data that is accurate and complete, and in the right format for every marketplace, is crucial to success in this industry. Only people who know the auto parts business will appreciate all the technical complexities involved in that.