How To Register Your Brand With The Auto Care Association

How To Register Your Brand With The Auto Care Association

When you’re in the automotive aftermarket business, it’s important to associate your brand with an organization that can help promote and protect it. That’s where the Auto Care Association (ACA) comes in – they are the premier trade group for businesses within this industry.

In this article, we’ll talk about what the ACA is, what benefits come with being a member, and how to register your brand with them.

What is the Auto Care Association?

The Auto Care Association was created in 1999 as a combination of the Automotive Parts and Accessories Association (APAA) and the Automotive Service Industry Association (ASIA). Its name was updated to simply Auto Care in 2014. Operating under chief executive Bill Hanvey, our board of directors consists of 13 individuals.

The Auto Care Association, located in Bethesda, MD, is a not-for-profit trade association that represents approximately 150,000 businesses related to motor vehicles. This includes manufacturing, distributing, selling, and installing parts/accessories/tools/equipment related to motor vehicles.

The Auto Care Association is an organization that advocates on behalf of a wide variety of businesses in the auto industry, from suppliers and distributors to retailers and service providers. The association exists to protect and promote the interests of its members.

The Auto Care Association strives to help businesses prosper by promoting policies and conducting market research domestically and internationally. The government affairs department works on behalf of the industry with legislators, agencies, and regulators at the federal and state levels.

Furthermore, their professionals are always studying market trends for changes that could influence future business decisions – giving members a chance to stay ahead of their competition. Finally, those desiring to enter global markets can use ACA’s international program for guidance.

How does the ACA work?

If you’re looking for the leading voice of advocacy, education, and networking support in relation to auto care industry tech resources and market intelligence, look no further than the Auto Care Association. Its members make up a $380 billion industry annually!

The Auto Care Association’s goal is to supply members with reliable and affordable aftermarket automotive supplies and services, such as selling motor vehicle parts or performing routine maintenance. The organization strives to keep its members innovative and effective businesses by serving them in various ways.

One way they lobby for their members is through their government affairs department. This team fights for the industry’s interests before federal and state legislators and regulators. They advocate policies that would benefit member businesses the most.

North America’s well-known organizations use their automotive industry standards, and their eCommerce practices can assist in lowering costs and being more efficient. They also provide a calendar full of education meetings, events, tools, and resources to help members improve professionally.

The ACA team of experts works tirelessly to keep members informed about the latest trends in the automotive aftermarket industry. The international program assists companies seeking opportunities in lucrative global markets.

There are over half a million businesses in the auto care industry, from small independent manufacturers and distributors to large repair shops and service providers. All of these professionals are dedicated to providing quality parts, products, and services for the nearly 290 million vehicles on the road today.

Why should you register your automotive brand with the ACA?

The Auto Care Association is the voice for businesses in the auto care industry. When you register your brand with the ACA, you’re joining a community of over 150,000 like-minded individuals and organizations who are committed to making the automotive aftermarket thrive.

As a member of the ACA, you’ll have access to a variety of resources and benefits that will help you grow your business. These include:

  • Educational opportunities: The ACA offers a range of educational programs and events designed to help members stay up-to-date on industry trends and developments.
  • Market intelligence: The ACA team regularly conducts market research and produces reports on industry trends. This valuable information can help you make informed decisions about your business.
  • Government affairs: The ACA’s government affairs team advocates on behalf of the industry at the federal and state levels. This ensures that the interests of member businesses are represented in legislative and regulatory debates.
  • Standards development: The ACA develops standards for the automotive aftermarket industry. These standards help ensure that products and services meet the highest quality standards. The ACES (Aftermarket Catalog Exchange Standard) and  PIES (Product Information Exchange Standard) are industry data standards used for automotive communication by those in the auto care industry to exchange product information electronically. They also help with eCommerce and inventory management.
  • International program: The ACA’s international program provides guidance and support to companies seeking to enter global markets. This program can help you take advantage of new opportunities in the rapidly growing automotive aftermarket industry.

So, if you register your brand with the Auto Care Association, you’re joining a community of over 150,000 like-minded individuals and organizations who are committed to making the automotive aftermarket thrive. Registering your brand gives you access to a wealth of resources, including educational opportunities, market intelligence, government affairs support, and standards development. These resources will help you grow your business and succeed in the global marketplace.

How to register your brand with the Auto Care Association

Joining the ACA is easy and can be done online. All you need to do is fill out a simple form and pay the membership fee. The ACA offers both business and individual memberships. Business memberships are available at different levels, depending on the size of your company. Individual memberships are available to professionals who work in the auto care industry.

Here’s a step-by-step guide to registering your brand with the Auto Care Association:

1. Go to the ACA website and click the “Join Now” button.

2. Select the membership type that best suits your needs – business or individual.

3. Fill out the online form with your brand name and other company information.

4. Pay the membership fee.

5. Once your payment has been processed, you will receive a confirmation email. This email will contain your membership number and login information.

6. After you add the brand code you receive, it will update in myFitment automatically the next business day. Amazon and eBay also take an extra day to update the brand table.

Now that you’re a member of the ACA, you can start taking advantage of all the resources and benefits the association has to offer. You’ll be well on your way to growing your business and succeeding in the global marketplace.

How does myFitment fit into this?

If you’re selling auto parts and accessories online, you need to make sure your product data is compliant with the ACES and PIES standards. myFitment is a software platform that helps you do just that.

myFitment can also help you manage your inventory, listings, and orders across multiple channels. So if you’re looking for a way to streamline your operations and get the most out of your membership in the ACA, myFitment is the solution for you.

myFitment is the leading provider of ACES and PIES data management software for the auto parts and accessories industry. myFitment’s software makes it easy to compliantly manage your product data, listings, and orders across multiple channels. myFitment offers a free trial, so you can try out the software and see how it can benefit your business.

Conclusion

As a member of the Auto Care Association, you’ll be part of a community of over 150,000 businesses and professionals who are committed to making the national and global automotive aftermarket sector thrive.

Registering your brand with the ACA gives you access to a wealth of resources, including educational opportunities, market intelligence, government affairs support, and standards development. These resources will help you grow your business and succeed in the global marketplace.

myFitment can help you take advantage of all the benefits of membership by providing software that makes it easy to compliantly manage your product data, listings, and orders across multiple channels.

So if you’re looking for a way to streamline your operations and get the most out of your membership in the ACA, myFitment is the solution for you.